Search Engine Optimisation

There is an obvious advantage to having your website rank high in Search Engine results and we will help you do this and get more hits to your site through our SEO rich keyword content process. Search Engine result position (SERP) is key. If your site isn't one of the top ten results listed, the odds of someone visiting your site are drastically reduced. The odds are reduced to virtually nil if you are not included in the top twenty SERPs.

By applying Search Engine Optimisation (SEO), web developers can optimise the content of their sites to achieve higher SERPs. But many web developers neglect to do this, or simply don't know how.

Often, almost sole priority is put on the volume and quality of links to your site and there are many companies that offer short-cuts in this process. Undoubtedly, this is a key part of the algorithms used. However, the element most overlooked is the word content in your website and its relevancy to the enquiry at the most basic level

The heart of Google’s algorithm is PageRank, a system for ranking web pages developed by Google founders Larry Page and Sergey Brin at Stanford University.

Here is what Google says about their PageRank web site ranking algorithm at their web site…

"Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content to determine if it's a good match for your query."

This is where Word Content's process comes in. ONE of the most important considerations in creating popularity for your website in the actual Search Engine Rankings is good old-fashioned, written, textual content that is unique and directly related to the search enquiry. And THE most important SEO factor to your website is the consistent subtle placement of content-rich and optimised keywords.